My newest course for Lynda.com focuses on the importance of storytelling to content marketing.
All tagged storytelling
Capturing Memories When You Travel
Practical advice on how to be sure you capture your memories when on your next trip.
The Spice Lady of Girona
A travel tale of a woman and her spices at the open air market of Girona, Spain.
Content is Everywhere
C.C. Chapman explains how content is everywhere and thus every company needs to start using it in this interview from Holland.
Storyteller in Residence
We've heard of brand journalists before, but what about a storyteller in residence instead?